Sanskriti is a yoga center with a restaurant based in the foothills of the french alps. Being a French brand with indian roots, we gave the brand a very contemporary Indian look using a mix of saffron, water colours, and a yoga pose in their logo.
The primary colour saffron spiritually resonates with two aspects in Hindu mythology – the colour of the sunrise/sunset (sandhya) and of fire (agni) showing Indian roots, strength and spirituality associated with the brand.