Lula’s closet is a boutique based out of Kuwait. They came to us requesting for a complete revamp of their brand. The brand had to be feminine & elegant highlighting the quality of their fabric and designs. It had to look premium due to the exclusivity of their designs and pricing.

Based on the brief, we introduced a pastel tone to the brand with clean salmon shade coupled with friendly yet classy fonts. The logo is a handwritten one like a signature of the brand. The next step was the website for which we gave a fluid and minimalistic flow with lots of pictures and minimum content to keep it concise and engaging.