Articoin

An NFT brand made for Photographers. Breathtaking and Professional photo’s ready to be bought through easy NFT transactions. Articoin is the result of art coming together with technology, creating sustainable ecosystem and empowering artists.

Location                  Hong Kong

Industry                   Photography | NFT

Services                   Branding | Website design

Year                           2021

Articoin

Visual Design

Articoin’s imagery were sourced from professional photographers. In order to create a sense of connection of beauty of the images with the website, the colour for parts of website were images are prominent, were picked from the images itself. This provided the website a more artistic and strong design look.

Shadows of Colour

To elevate certain images and parts of content, Shadows were used to lift them and give more eye-catching effect. For images that needed viewer’s focus, colour shadows were used using the dominant colours from the images.

Layout & Elements

Articoin engages with NFT that focuses on photography. This meant showcasing images in a masonic grid so as to not loose parts of the images. In order to not clutter the website with lot of colours small elements were used, keeping most of the design white or grey outlined.

Articoin

Base Colours

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Articoin

Secondary Colours

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Articoin

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Rubik

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Articoin
Articoin

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