How did COVID impact Small Businesses?
There is no doubt that the ongoing COVID pandemic has completely disrupted the world. It literally turned the world upside down, as we all went from doing things a certain way to being forced to adapt to the new normal. Most of us moved to working from home (raise your hand if you are still […]
The Changing Workplace Ecosystem
The current COVID-19 pandemic has completely changed the world. It’s still hard to think that a strain of a virus brought everyone to a halt and made us reevaluate our lives. This 1.5 year long journey is far from over and a lot needs to be done to defeat the pandemic. In this time, many […]
Why should you choose a Design Agency for your Branding Needs?
If you’ve been a regular follower of our blog, you would’ve definitely noticed we have been trying to break the ice on all things design! We have written about the choice of fonts and colours in design and expanded on it by giving you some of the best combinations of fonts and colours that can […]
Minimalism And Design
There is a tendency for people to go overboard in the name of design. Mismatched colours, confusing fonts, complicated animations and content overload are only some of the ways in which design can go wrong. We don’t need to tell you the impact of this- it’s pretty clear that bad design just doesn’t work. In […]
Top 10 font combinations- Matches truly made in heaven!
Did you know that a person is more likely to trust information written in Baskerville than comic sans or even Helvetica for that matter? It’s true. A study shows that Baskerville is ‘truth’s favourite typeface’. It could be because we are trained to accept certain typefaces more than others or maybe because Baskerville was used […]
6 Stunning colour palettes for websites!
Ever wondered how grey means gloomy while yellow is youthful and celebratory? Why do so many tech firms use blue in their logos and fast-food chains red? Colours inadvertently play an integral role in moulding our perception of an object/situation. In design, your choice of colours needs to speak to your audience, convey the message […]
When is it the Right Time to Consider Rebranding?
Businesses invest a lot of time and effort into branding to connect with their target audience and successfully advertise their products/services. However, most of them think that branding is a one-time exercise ideally carried out at the initial stage. This line of thinking means there is a lack of clarity about rebranding, which can be […]
What does Fear in Leadership look like and How do Leaders overcome it?
When you look up “what is leadership” online, the very first response on Google is that “Leadership is the action of leading a group of people or an organisation”. This act of leading and giving guidance can be equal parts exciting and challenging. While leaders have the ability to influence and bring about meaningful change, […]
Design and its Importance in our Daily Lives!
This article aims to explain design in the most simplest terms, and dive into how design is a part of everything, from a small pen to a large rocket. We then dive into an example to understand this better and also take a look at why good design matters. Design is Everywhere You Look. Design […]
How to Craft an Effective Social Media Strategy
This article is originally posted at tenfold.com As social platforms have grown in popularity, so too has the importance of building an effective social media strategy. With one click of a button, companies have direct lines of communication to millions of consumers and potential consumers. While it’s now functionally easier than ever to reach people from all corners […]
